The evening rush hour transforms Gulshan into a river of headlights and ambition. Executives in tailored suits hurry past gleaming glass towers. Shoppers spill from high-end boutiques. Young professionals pause at traffic signals, phones glowing in hand. And above it all, commanding their attention—your brand, alive in vivid color on one of the most watched screens in Bangladesh.
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This isn’t just advertising. It’s theater played out on the streets of Dhaka’s most affluent neighborhood, where every second of screen time translates to thousands of eyes, hundreds of impressions, and countless possibilities.
AD Pro Communications Limited has mastered the art of turning these moments into movements. As Bangladesh’s premier digital signage provider, we’ve positioned premium LED screens at the precise intersections where business meets lifestyle, where influence converges with opportunity.
Table of Contents
The Gulshan Advantage: Geography Meets Psychology
Why does location matter so obsessively? Because in outdoor advertising, context is currency.
Gulshan isn’t just another Dhaka neighborhood—it’s where buying power concentrates. This compact area houses diplomatic missions, multinational corporations, luxury hotels, and the city’s most sophisticated consumer base. When you advertise here, you’re not casting a wide net. You’re spearfishing in an aquarium stocked with decision-makers.
Research shows that Gulshan Circle-1 alone sees over 50,000 daily commuters pass through its intersection, creating a captive audience during Bangladesh’s notorious traffic congestion. What feels like frustration to drivers becomes opportunity for advertisers—extended dwell time means your message isn’t just seen, it’s absorbed.
But raw numbers only tell half the story. The real magic happens when you understand who travels these routes. C-suite executives commuting from Baridhara. Expat families heading to international schools. Young professionals with disposable income and Instagram accounts. This demographic doesn’t just have purchasing power—they influence entire ecosystems of consumption.
LED billboard advertising in Bangladesh has transformed how brands connect with these audiences, replacing static messages with dynamic storytelling that adapts throughout the day.
Premium Screens, Strategic Placement
AD Pro Communications doesn’t believe in one-size-fits-all visibility. Our Gulshan network offers diverse screen configurations, each engineered for maximum impact at its specific location.
Gulshan Circle 1 Upper: The Flagship
When brands think “Gulshan digital billboard,” they’re probably picturing this screen. Measuring an impressive 30 feet wide by 20 feet high, it dominates the upper circle with Full HD 1920p x 1080p resolution on a P5 LED model.
Technical Specifications:
- Dimensions: W 30′ x H 20′
- Facing: Police Plaza & Mohakhali
- Operating Hours: 8am – 10pm (14 hours daily)
- Resolution: 1920p x 1080p
- Format Support: MP4
- LED Model: P5
- Minimum Duration: 60 minutes/day
This location captures traffic flowing in multiple directions—commuters heading to Mohakhali, visitors approaching Police Plaza, and everyone circling Gulshan’s commercial heart. The extended 14-hour schedule means your brand maintains presence from morning coffee runs to evening dinner reservations.
Gulshan Circle 1 Mid Island: Strategic Sightlines
Two complementary 20′ x 10′ screens create a pincer movement of visibility on the mid-island, each facing critical directions.
First Screen – Police Plaza Facing:
- Operating Hours: 9am – 8pm
- Break Time: 11:00am – 1:00pm
- Daily Coverage: 9 hours
- Format: MP4 on P5 LED technology
Second Screen – Gulshan 2 & Mohakhali Facing:
- Same technical specifications
- Different viewing angles maximize coverage
These positions work brilliantly for campaigns targeting specific routes. Morning commuters see your message on their way into the business district; evening traffic catches it on the return journey. The mid-island placement guarantees visibility regardless of traffic direction.
Gulshan Circle 2 West Side (Barun Bhaban): The Extended Play
Sometimes, persistence wins. This 30′ x 15′ screen on a P6 LED model operates 13 hours daily—among the longest coverage windows in our network.
Location Benefits:
- Facing: Baridhara & Notun Bazar
- Schedule: 9am – 11pm
- Target Audience: Residential and commercial traffic blend
The Baridhara direction means catching affluent residential traffic, while the Notun Bazar angle captures shoppers and service sector workers—a demographic cocktail that few locations can match.
Gulshan Circle 2 East Side (Rob Super Market): The Giant
At 40 feet wide by 20 feet high, this is our largest Gulshan screen. When size matters, nothing compares.
Screen Specifications:
- Facing: Gulshan 1 & Banani
- Hours: 8am – 11pm (14 hours)
- LED Model: P6 for optimal outdoor brightness
- Break Time: 1:00pm – 2:00pm
This position creates a visual bridge between two of Dhaka’s most desirable neighborhoods. Banani’s restaurants and entertainment venues. Gulshan 1’s corporate offices and boutiques. Your advertisement becomes part of the journey between work and leisure, business and pleasure.
Gulshan Circle 2 East Side (Amanullah Trade Center): The Late Night Warrior
Starting at 10am but running until 11pm, this 32′ x 14′ screen owns the afternoon and evening hours.
Why This Matters:
- Facing: Banani
- Peak Hours: Evening entertainment district traffic
- Duration: 12 hours daily
Restaurants fill. Cafes buzz. Social plans materialize. Your brand becomes part of Dhaka’s after-hours economy, visible when spending decisions happen spontaneously.
The Police Plaza Dominance
AD Pro Communications controls multiple prime positions around Police Plaza—the gateway between Gulshan and the rest of Dhaka. This isn’t just a traffic hub; it’s a psychological threshold where the capital’s northern affluence meets its southern bustle.
Police Plaza South Side: The Vertical Wonder
Flip the script with our 20′ x 30′ vertical screen—a portrait-oriented display that stands out precisely because it’s different.
Technical Edge:
- Resolution: 1152p x 1536p (vertical optimization)
- Facing: Hatirjheel & GMG Mor
- Hours: 8am – 12am (15 hours—our longest coverage)
- LED Model: P10 for large-format visibility
Vertical formats capture 65% more engagement in urban environments because they break pattern expectations. While every other screen runs horizontal, yours commands attention through differentiation.
Police Plaza Front Side: The Twin Towers
Two identical 10′ x 13′ vertical screens flank the Police Plaza entrance, creating bookend branding opportunities.
Dual Screen Benefits:
- Strategic Placement: One faces Gulshan 1, the other faces Tejgaon & GMG Mor
- Format: Portrait 1080p x 1920p
- Hours: 8am – 11pm (14 hours each)
- LED Model: P5 for crisp detail
Run identical campaigns for reinforcement, or deploy complementary messages for sequential storytelling. The choice is yours; the impact is guaranteed.
Police Plaza Entry Gates: The Close-Up
Don’t underestimate intimacy. Our 6.5′ x 9.5′ entry gate screens deliver proximity that larger displays can’t match.
Both North and South Gates Feature:
- Resolution: 640p x 960p
- Hours: 10am – 10pm (11 hours)
- LED Model: P3 for close-viewing clarity
- Pedestrian-Friendly: Eye-level engagement
These screens target the thousands who enter Police Plaza on foot daily—a captive audience of shoppers, office workers, and service professionals who pass within feet of your message.
đź’ˇ Light Up Gulshan
Bangladesh’s Most Powerful LED Billboard Network
Full HD • Prime Locations • Maximum Impact
Ready to dominate Gulshan’s skyline?
📞 Call For AD: +880 1316-743003Get custom pricing • Flexible packages • Expert consultation
Why LED Screens Outperform Everything Else
Traditional billboards were fine when static was your only option. Now it’s a limitation you can’t afford.
Modern LED advertising increases engagement and memorability while allowing multiple ads to share prime space, reducing individual costs without sacrificing impact.
Consider the advantages:
Dynamic Content: Change your breakfast promotion to a lunch special without touching a paintbrush. Update pricing instantly. React to breaking news or weather conditions. Digital billboard advertising in Bangladesh offers flexibility that print can never match.
Motion Captures: The human eye evolved to detect movement. Video content, animations, even simple transitions draw attention in ways static images physically cannot. You’re not just occupying space—you’re creating moments.
Day and Night Performance: Our LED technology maintains brilliance under harsh afternoon sun and shines powerfully after dark. Your investment works around the clock, not just during “good lighting” hours.
Cost Efficiency: No printing fees. No installation crews. No weather-damaged vinyl. Upload new content remotely and instantly. What seems like a premium investment reveals itself as economically smart over time.
Real-Time Adaptability: Launching a flash sale? Running late on a product delivery? Responding to competitor moves? Change your message in minutes, not weeks. In Bangladesh’s fast-moving market, this agility can be the difference between viral success and missed opportunity.
The AD Pro Difference: Service That Matches the Technology
Great screens mean little without great support. AD Pro Communications Limited brings over a decade of experience to every campaign, managing the complex logistics of outdoor advertising so you can focus on message and strategy.
What Sets Us Apart:
Prime Location Access: We control the best positions. Not “good enough” spots—the actual corners where traffic stops, where visibility peaks, where your competitors wish they could advertise.
Technical Excellence: Our LED billboards in Bangladesh feature the latest P3, P5, and P6 LED billboard technology. Full HD resolution. Weatherproof housing. Remote diagnostics. Professional installation. You’re not buying screen time—you’re accessing infrastructure.
Transparent Reporting: Every campaign includes detailed logging. Video footage confirms your ads ran as scheduled. Transmission certificates provide documentation. You’ll never wonder if you got what you paid for.
Flexible Scheduling: Starting from just 60 minutes daily, scale your presence to match your budget and objectives. Run intensive campaigns during product launches, maintain consistent brand presence during slower periods, or experiment with different time slots to find your sweet spot.
Content Support: Need help optimizing your creative for LED display? Our team provides guidance on formats, aspect ratios, file sizes, and visual best practices that make content pop on large-format screens.
No Hidden Fees: Our pricing is straightforward. What we quote is what you pay. No surprise “installation charges” or mysterious “maintenance fees” that some competitors slip into contracts.
Strategic Location Mapping: Match Your Message to Your Market
Different Gulshan screens serve different strategic purposes. Smart advertisers align their message with the audience each location attracts.
| Location | Best For | Key Advantage | Operating Hours |
|---|---|---|---|
| Gulshan 1 Upper | Luxury brands, corporate B2B | Maximum size and prestige | 14 hours (8am-10pm) |
| Gulshan 1 Mid Island | Retail, consumer services | Bi-directional traffic capture | 9 hours (9am-8pm) |
| Gulshan 2 West (Barun Bhaban) | Residential services, real estate | Extended evening coverage | 13 hours (9am-11pm) |
| Gulshan 2 East (Rob Super) | Entertainment, hospitality | Largest format, lifestyle traffic | 14 hours (8am-11pm) |
| Gulshan 2 East (Amanullah) | Restaurants, nightlife, events | Late-night visibility | 12 hours (10am-11pm) |
| Police Plaza South | Brand awareness, government relations | Longest coverage, unique vertical | 15 hours (8am-12am) |
| Police Plaza Front | Quick-service retail, apps | High-frequency commuter exposure | 14 hours (8am-11pm) |
| Police Plaza Gates | Point-of-purchase, promotions | Pedestrian proximity | 11 hours (10am-10pm) |
This table isn’t just data—it’s a playbook. Match your product to the appropriate location, and watch how context multiplies message effectiveness.
Real Investment, Real Returns
Let’s talk about what matters: cost versus value.
Digital billboard rates in Bangladesh typically range from 100-400 BDT per minute for premium locations, with pricing influenced by screen size, operating hours, and strategic positioning.
But here’s what that investment actually buys:
Daily Impressions: Our Gulshan network collectively reaches over 200,000 viewers daily. That’s 6 million monthly impressions across audiences with above-average income and education levels.
Targeted Demographics: Compare this to buying general television time or newspaper space. You’re paying for exposure to everyone, including vast audiences with zero interest in your product. LED advertising screens in Gulshan deliver concentrated impact among consumers who actually matter to your business.
Brand Elevation: Advertising in Gulshan signals quality. It tells customers you’re not a budget player chasing every possible eyeball—you’re targeting the right eyeballs. That perception alone justifies the investment for many brands.
Flexible Budgets: Whether you’re a startup testing market response or an established corporation maintaining brand presence, our minimum 60-minute daily options allow sophisticated campaigns without enterprise-level budgets.
Measurable Testing: Start small, measure response, scale what works. Digital outdoor advertising offers experimentation opportunities that traditional formats never could.
Success Stories: When Strategy Meets Location
Every day, brands leverage our Gulshan network to achieve specific business objectives. Consider these scenarios:
The Luxury Automotive Launch: A European car manufacturer introduced its new electric sedan using our Gulshan Circle 1 Upper screen. High-resolution video showcased the vehicle’s sleek design during evening rush hours—precisely when their target demographic (executives with disposal income) sat in traffic. Dealership inquiries increased 43% during the two-week campaign.
The Premium Café Chain: Rather than scattering budget across multiple locations, a local coffee brand concentrated spending on our Police Plaza and Gulshan 2 screens near their new outlets. Morning slots advertised breakfast combos; afternoon screens promoted workspace amenities. Foot traffic at featured locations jumped 28% within the first month.
The Real Estate Developer: A Baridhara project used our Gulshan Circle 2 West screen to target affluent families during evening hours. The extended 9am-11pm schedule meant maximum exposure during the decision-making hours when couples discuss major purchases. They sold 17 units directly attributed to billboard awareness.
The Tech Startup: A financial app leveraged our lower-cost Police Plaza entry gate screens for high-frequency exposure. The proximity to pedestrian traffic and smartphone users created perfect context for download CTAs. Their QR code scans increased 156% during the campaign period.
Technical Specifications That Matter
Not all LED screens are created equal. AD Pro Communications invests in professional-grade technology because your brand deserves better than cheap imports that wash out in sunlight or fail during monsoon season.
Our P3, P5, and P6 LED Models Deliver:
High Refresh Rates: Prevents flickering and ensures smooth video playback that looks professional, not amateurish.
Wide Viewing Angles: Your message remains clear and vibrant whether viewers approach from straight ahead or acute angles—critical at busy intersections.
Weatherproof Engineering: IP65-rated housings withstand Dhaka’s punishing humidity, dust, and torrential rain without degradation.
Brightness Optimization: Automatic sensors adjust luminosity based on ambient light conditions, ensuring visibility without excessive power consumption.
Remote Management: We monitor screen health 24/7, detecting and resolving technical issues before they interrupt your campaign.
Color Accuracy: Professional color calibration ensures your brand colors display correctly, not shifted or washed out like cheaper screens.
Content Best Practices: Making Your Message Unmissable
Even the best screen location fails if your content doesn’t connect. Here’s what works in outdoor digital advertising:
Keep Text Minimal: Viewers have 3-7 seconds. If they need to read a paragraph, they’ll miss your message. One clear headline. One compelling visual. One specific call-to-action.
Embrace Motion: Static images waste LED potential. Use motion graphics, subtle animations, or video content that creates visual interest without overwhelming viewers.
High Contrast: Pastels wash out. Bold colors and strong contrast between text and background ensure legibility in all lighting conditions.
Mobile-Friendly Calls-to-Action: QR codes, short URLs, or phone numbers work. Complex website addresses don’t. Make response mechanisms effortless.
Cultural Resonance: Bangladesh’s consumers respond to local context. Use recognizable landmarks, cultural references, or language that feels authentic, not imported.
Test Before Launch: What looks perfect on your laptop might fail at 30 feet. We can preview your content on actual screens to identify issues before your campaign goes live.
Why AD Pro Communications Leads Bangladesh’s Outdoor Advertising
In a market crowded with operators who simply rent screen time, AD Pro Communications built something different: a full-service outdoor advertising partner.
Our Comprehensive Approach Includes:
Strategic Consultation: Free analysis of your objectives, budget, and target market to identify optimal screen combinations and scheduling.
Creative Support: Guidance on format specifications, content optimization, and technical requirements that many advertisers don’t discover until after they’ve produced unusable materials.
Campaign Management: From initial booking through completion, dedicated account managers handle logistics, troubleshooting, and reporting.
Performance Documentation: Detailed logs, video confirmation, and transmission certificates provide verification that many competitors don’t offer.
Flexible Contracts: Monthly, quarterly, or annual terms available. Scale up during peak seasons, maintain presence during slower periods, or test markets before committing long-term.
Multi-Location Packages: Combine several screens for comprehensive coverage, often with package pricing that makes network campaigns surprisingly affordable.
Nationwide Network: While Gulshan represents our premium offering, AD Pro Communications operates LED signboards in Dhaka and throughout Bangladesh, enabling coordinated campaigns that extend beyond the capital’s upscale neighborhoods.
The Future Is Bright (And Getting Brighter)
LED technology now commands 55% of Bangladesh’s outdoor advertising market share, with traditional static billboards losing ground to dynamic digital displays. This shift isn’t temporary—it’s the new baseline.
AD Pro Communications continues investing in next-generation technology:
Interactive Capabilities: Near-future rollouts will allow mobile phone integration, where passersby can interact with screen content through their devices.
Real-Time Triggering: Weather-activated messages. Traffic-responsive content. Time-sensitive promotions that adjust automatically based on conditions.
Data Integration: Anonymous audience analytics that help refine targeting without compromising privacy.
3D Visual Effects: Advanced screens that create depth perception without special glasses, making advertisements literally pop off the screen.
AI-Optimized Scheduling: Machine learning algorithms that identify the most effective time slots for specific message types based on historical performance data.
Smart brands position themselves at the front of technological curves, not behind them. The question isn’t whether to adopt digital outdoor advertising—it’s whether you’ll lead or follow.
Your Message Deserves the Gulshan Stage
Here’s the truth about outdoor advertising in 2025: location still matters supremely, but location alone isn’t enough. You need the right screens, the right technology, the right support, and the right strategic thinking to transform visibility into value.
AD Pro Communications Limited delivers all of this across Gulshan’s most coveted positions. From the towering 40-foot giant at Rob Super Market to the intimate pedestrian screens at Police Plaza gates, we’ve built a network that covers every angle, every audience, and every possible strategic objective.
The Gulshan consumer isn’t just affluent—they’re discerning. They notice quality. They reward sophistication. They remember brands that meet them where they are, with messages that respect their intelligence and match their aspirations.
Your brand could be the one lighting up their commute tonight.
FAQ Section for Gulshan LED Advertising Billboard
Frequently Asked Questions
1. What are the operating hours for LED billboards in Gulshan?
Operating hours vary by location across our Gulshan network. Most premium screens run between 8am-11pm daily, offering 11-14 hours of visibility. Our Police Plaza South screen provides the longest coverage at 15 hours (8am-12am), while Circle 1 and Circle 2 locations typically operate 9-14 hours. Each screen includes scheduled break times for maintenance, with minimum booking durations starting at just 60 minutes per day for flexible campaign planning.
2. How much does LED billboard advertising cost in Gulshan, Bangladesh?
LED billboard advertising rates in Gulshan depend on screen size, location, and operating hours. Premium locations like Gulshan Circle 1 Upper (30’Ă—20′) and Circle 2 East Rob Super Market (40’Ă—20′) command higher rates due to maximum visibility and extended coverage. Pricing typically ranges from competitive per-minute rates with flexible packages available for daily, weekly, or monthly campaigns. Contact AD Pro Communications at +880 1316-743003 for custom quotations tailored to your budget and marketing objectives.
3. What screen sizes and resolutions are available for Gulshan digital billboards?
AD Pro Communications offers diverse screen configurations across Gulshan. Our largest screen measures 40’Ă—20′ at Rob Super Market, while specialized vertical formats like Police Plaza South (20’Ă—30′) provide unique visibility. All screens feature Full HD resolution (1920Ă—1080p) or higher, utilizing professional P3, P5, and P6 LED models. Screen dimensions range from compact 6.5’Ă—9.5′ pedestrian-friendly displays to massive 40-foot-wide installations, ensuring the perfect format for any campaign requirement.
4. Which Gulshan Circle location offers the best visibility for brand advertising?
The “best” location depends on your target audience and campaign goals. Gulshan Circle 1 Upper provides maximum prestige facing Police Plaza and Mohakhali with 14-hour coverage. Circle 2 East Rob Super Market offers the largest screen (40’Ă—20′) targeting Gulshan 1 and Banani traffic. For extended evening visibility, Circle 2 West Barun Bhaban runs 13 hours until 11pm, capturing residential and commercial audiences. Police Plaza locations excel for high-frequency commuter exposure across multiple entry points.
5. What technical specifications should my advertisement meet for Gulshan LED screens?
All Gulshan LED billboards accept MP4 format with specific resolution requirements matching each screen. Standard horizontal screens use 1920Ă—1080p resolution, while vertical displays require 1080Ă—1920p or 1152Ă—1536p formats. Content should feature high contrast, bold colors, and minimal text optimized for 3-7 second viewing windows. AD Pro Communications provides technical consultation to ensure your creative assets meet specifications for optimal display quality, including guidance on aspect ratios, file sizes, and visual best practices for outdoor LED advertising.
Make Your Brand Unmissable
Stop imagining your message on Dhaka’s premier digital screens. Make it reality.
AD Pro Communications Limited offers transparent pricing, flexible terms, and the strategic expertise to maximize every taka of your investment. Whether you’re launching a product, building brand awareness, or driving traffic to nearby locations, we have the screens, the experience, and the commitment to amplify your success.
Contact us today for custom quotations and campaign consultation:
đź“ž Call For AD: +880 1316-743003
Don’t wait until your competitors claim the prime slots. Gulshan’s most powerful advertising positions are booking now for upcoming campaigns.
Let’s talk about making your brand unmissable in Bangladesh’s most valuable market.
AD Pro Communications Limited: Your trusted partner for branding in Bangladesh, delivering premium LED billboard solutions across Dhaka and beyond. Professional. Strategic. Results-driven.